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Hi all. I have seen threads before with N.D.s and D.C.s referring to them as family physicians (and I have participated in those threads as well). Although I personally find many naturopaths and chiropractors to be great educators (and have many friends in these professions as well), it still makes me cringe a bit when I see them refer to themselves as general or family-practice physicians.
I was reading a local magazine today, and saw an ad for a med (dermatology) spa in my area, called Physician Skin Solutions. I saw the docs pictures at the bottom, with one labeled 'Dr. Shannon XXXXX, on-site full-time physician'. For whatever reason I was wondering if she was an MD or a DO, so I checked out the webpage listed, and this is what I found: http://www.physicianskinarrowhead.com/bio.html She refers to herself as a 'medical director' and as having completed her 'medical doctorate'. Although her website concerns me, it still isn't as bad as the actual ad, as no-where in the ad is the term 'naturopathic' used, as she flatly refers to herself as a 'physician' there with no qualifier.
This post isn't any sort of attack at naturopathic medicine or ND education, as I respect what NDs do and have even visited them previously as a client. However, my reason for posting this is that I feel an ND should not misrepresent himself or herself as a physician having completed residency education, or act like a dermatologist. Isn't there anything that can be done to stop this misrepresentation?
I might forward a copy of the ad to AZBOM, to see if they have any response or not. It's hard for me personally to take a huge activist role against this issue because I have too many ND and naturopathic student friends, who might take my action in a negative light (though I don't think this is a personal attack on them at all, but ONLY on NDs who try to portray themselves as full-fledged medical doctors). So my hands are a bit tied. I think the ad is grossly misleading because anyone coming to the clinic based on the ad would think they are getting skin treatment from a center with conventional medical oversight, when this is clearly not the case. Unless this issue is dealt with, I think this issue is only is going to get worse. Unless there is some way to show equivalency of ND education to MDs/DOs, I feel that referring to themselves as 'family physician' or the like is not appropriate.